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Programs and Initiatives That Support Black Owned Business in Metro Atlanta

According to data from the U.S. Census Bureau, there were 2.3 million businesses owned by African American entrepreneurs. The numbers


Emotional Triggers That Can Make You Money

Targeting an audience based on their feelings is nothing new. Marketing has long been a cross between business and psychology.


5 Mistakes to Avoid in Your Company’s Loyalty Program

A loyalty program can be an invaluable asset to your company in that it creates repeat business. Repeat business is


4 Ideas to Help Your Business Avoid Lawsuits

Few things can strike fear into the heart of the small business owner as effectively as the threat of a


Networking Made Easy: 5 Tricks for Making a Great First Impression

As a young professional, you have a lot on your plate. Whether you’re launching your own business and need to


How To Get Good Reviews for Your Startup Business

When you’re starting out, reviews can often make or break a business. If consumers see your business has 5-star ratings,


The State of Atlanta’s VC Funding: Takeaways from 2019

The financial outlook of Atlanta’s startups, including the amount of VC funding they receive, can shed some light on their


15 Traits of Successful Entrepreneurs

Do you have what it takes to be a successful entrepreneur? Do you have the vision, the tenacity, and the


5 Reasons Your Business Shouldn’t Copy the Language in a Legal Contract Another Business Uses

If you’re an entrepreneur, you’ve probably benefited from advice, stories, tips, and tricks that other entrepreneurs have shared with you.


Nine Ways to Add Video to Your Marketing Strategy

Videos are a great way to improve your marketing results. When you realize that YouTube is the second most powerful


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