Presented by Amex Business · Tools to help owners manage cash flow smarter Learn more →

Marketing

Email personalization strategies

Featured post

Email personalization strategies without developer coding

April Miller

Customers expect relevant email experiences, but relying on developers can slow campaign execution. No-code personalization tools enable businesses to create

marketing

7 Parts of Marketing All Businesses Can and Should Automate

Automation is fantastic for businesses of all sizes. It means less work that needs people monitoring it, which either frees

October 30, 2020

Edge Agency

Are You Making the Right Marketing Investments for Your Business? – Lauren Tatum & Alicia Brooks, the Edge Agency

On today’s show, we’re pleased to welcome Lauren Tatum, Co-Owner and COO of the Edge Agency, and we’re also joined

September 21, 2020

Brad Flowers

Crafting a Business Name that Sticks – Brad Flowers, Author of The Naming Book

When it comes to establishing a business, many owners overlook naming it. Naming is a process that is essential to

September 11, 2020

email marketing

Are You Still Making These 10 Common Email Marketing Mistakes?

Email is still one of the most effective marketing channels, but with so much competition how do you ensure your

September 7, 2020

content marketing

10 Content Marketing Statistics You Need to Know (and How to Use Them)

By now, most marketers are aware that content marketing is a viable digital marketing method for businesses of all sizes

September 3, 2020

headlines

Poor Headlines are Costing Marketers Dearly

Though pre-Internet traditional marketing methods are still around and many are still quite effective, the bulk of today’s small business

August 21, 2020

digital marketing mistakes

Seven Costly Digital Marketing Mistakes You Need to Avoid

There are many things you can do right when it comes to digital marketing. In fact, this is what most

August 12, 2020

product launch

The Best Ways to Pre-sell Your Product Before It Launches

Creating a well-thought-out launch strategy is absolutely essential before promoting a new product. Launching a new product requires time, money,

video marketing

6-Step Guide to Getting Started With Video Marketing

When you’re improving your site to get it to rank better on Google, videos can offer a bit of an

Coronavirus Coverage

Using Social Media to Communicate and Create Trust with Customers During the Pandemic – Corey Perlman, Social Media Expert

Today we’re pleased to welcome Corey Perlman, social media and digital marketing Speaker at Impact Social. In this segment, Jim and

seo audit

Why Is My Page Not Ranking? How to Conduct a Quick SEO Audit

SEO requires time and patience, but it can be frustrating when your pages refuse to rank on the first page

The Human Touch: Five Ways to Humanize Your Company’s Brand

There is a saying that “people don’t buy from companies, but they buy from people.” This idea has proven to