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The Human Touch: Five Ways to Humanize Your Company’s Brand

There is a saying that “people don’t buy from companies, but they buy from people.” This idea has proven to


Seven Steps to Turn Twitter into a Lead Generation Tool

Many times, Twitter gets pushed to the back of the shelf when it comes to discussing lead generation. Much talk


Why a Newsletter Should Be Part of Your Brand’s Digital Marketing Strategy

Many brand owners mistakenly think that social media marketing is the best way to promote their brand online. However, an


Why Your Business Needs a Content Marketing Strategy Now

The advice once given to salespeople to “sell, sell, sell” may seem a little old-fashioned in the light of contemporary


6 Different Types of Internet Marketing Explained

Over the last few years, the internet has become one of the most important mediums and platforms for any type


5 Essential Affiliate Marketing Tactics Working Right Now

Affiliate marketing is one of the top online business opportunities available, but the approach you take will influence how successful


The Top 3 Types of Videos to Promote Your Business – Michelle Amarra, SCB Video TV Marketing

On this segment of Advice From the Pros, Michelle Amarra, President at SCB Video TV Marketing tells you about the top 3


How to Write a Marketing Strategy in a Business Plan

A business plan provides important information to a potential lender as well as to the business’ management team. One of


Facebook, Instagram, YouTube, and Pinterest Launch New Tools to Help Small Businesses Impacted by COVID-19

Social media is joining in on the effort to support small businesses during the COVID-19 crisis. Platforms like Facebook, Instagram,


Crafting a Marketing Technology Strategy For your Business – Brandi Starr, Tegrita

  On today’s show, we’re pleased to welcome Brandi Starr, Chief Operating Officer at Tegrita, a modern marketing consultancy focused


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