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Tag: ASBN

Why owners can't exit - with Mark Collier, Adam Soyah, and Dr. Leroy Carson
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The exit-planning mistakes costing small business owners millions

Jaelyn Campbell

For many small business owners, the day-to-day demands of running a company leave little time to think about an eventual

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On the latest episode of The Small Business Show, we’re joined by Brooke Jackson, CEO and founder of BrookeNation Hair Growth oil. 
The Small Business Show
How this entrepreneur turned an at-home business into a 38-store company – Brooke Jackson
Jaelyn Campbell
Emerging entrepreneurs everywhere are discovering ways to generate successful startups based on an idea or passion. On the latest episode
The foundation of all successful product ideas is understanding the needs and wants of your target audience.
eCommerce
How to come up with unique product ideas for your small business
Brandi Marcene
One of the toughest jobs while starting your business is figuring out a unique product to set yourself apart from
Caryn Sterling, branding expert, joins us to outline the contributions that helped her create JoJo Siwa’s successful million-dollar brand.
The Small Business Show
How strategic branding and social media built a global empire – Caryn Sterling
Jaelyn Campbell
Brands are the driving force behind consumer choices and have a strategic significance in the product industry. Caryn Sterling, serial
In the dynamic world of eCommerce, SMB owners must prioritize fraud prevention to protect their businesses and customers.
eCommerce
4 eCommerce fraud prevention strategies SMB owners should consider
Brandi Marcene
In today’s rapidly advancing digital landscape, where online transactions have become the norm, the safety and security of businesses and
Maintaining a consistent brand image, messaging, and design elements across all online touchpoints is essential for eCommerce businesses.
eCommerce
eCommerce photos: the key to maintaining brand consistency across channels
Jessica Campbell
Consumers engage with a brand across various touchpoints, from websites to social media platforms and online marketplaces. This underscores the
By adopting a data-driven marketing approach, you are more likely to gain a better understanding of who your target market is.
Marketing
Data-driven marketing: the key to getting to know your customer
Brandi Marcene
One of the most important rules of business is to know who your customer is. By understanding who your customers
Small business news: SMBs navigate holiday sales, bonus reductions, and shipping challenges during a crucial sales season.
Small Business News
Small Business News | Holiday shipping deadlines, 2024 eCommerce strategies, seasonal revenue trends
Colin Velez
This week, on ASBN Small Business News, anchor Shyann Malone brings you up to speed on the latest tools and
The Minimalist Entrepreneur challenges the norms and conventions, celebrating simplicity as the true north on the entrepreneurial compass.
Entrepreneurship
Small business book of the week: The Minimalist Entrepreneur
Brandi Marcene
You may know that minimalism has swept the world. However, in one area, the minimalist approach may, at least, seem
Small businesses miss potential clients by not meeting the convenience expectations of Gen Z and Millennials, according to GoDaddy polls
Small Business News
Survey reveals how small businesses can meet Gen Z and Millennial expectations
Jaelyn Campbell
According to two GoDaddy polls, small businesses are missing out on potential clients because they don’t provide the convenience that
Meet Barbara Majeski, creator of More Life Collective, TV personality, & keynote speaker, who explore her drive & optimism in tough times.
The Female Founder
Striking a balance: Barbara Majeski on managing media exposure, adversity, and leadership
Jaelyn Campbell
Welcome to The Female Founder Show! Our guest today is the incredible Barbara Majeski, creator of the More Life Collective,
A recent survey showed small businesses in the U.S. may opt out of Christmas bonuses due to chronic inflation acting as this year's Grinch.
Small Business News
Survey finds inflation could impact holiday bonuses for SMB workers
Jaelyn Campbell
According to a recent survey, small businesses in the United States might opt out of Christmas bonuses this holiday season
Competency-based interviews are now the norm for everything from entry-level to executive positions. Here's how to conduct one.
Recruitment
The benefits of conducting competency-based interviews
Brandi Marcene
When a human resources manager posts an open position, he or she typically receives resumes from dozens of people who
ASBN Small Business Network
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